Urban Coincidence is a recurring poster campaign featuring photographs taken by members of the community that capture something unusual, out of place, serendipitous, or thought-provoking hidden within the everyday. Selected photos reflect local livelihood and something unique amid regular routine. They need not be formal or “professional” and can be taken on any type of device – phone, film, digital, or other. Each iteration of the campaign reveals new ways in which photography can amplify both the sensitivities and mundanity of daily life as well as disrupt the inundation of commercial advertisements by offering moments of reflection in their place.
Urban Coincidence 2026 draws relationships between coincidental moments captured by different artists. Shared colors, patterns, content, and mood create small clusters within the overarching campaign. All together these images find vibrancy and liveliness in the otherwise banal, maintaining lighthearted positivity despite the absurdity of hustling to get by in the present.
